1) Reply promptly to e-mails: it shows you're efficient and on the ball. And you get to them before anyone else does.
2) Organize: Have a list of key points about your clients that you update regularly. Having a database makes your life easier, and impresses clients when you don't have to keep asking them for information.
3) Provide free samples: Prove that you're good at what you can do, and earn their trust. A little goodwill goes a long way.
4) Make it easy to pay: Have a well organized easy to access website. If they're giving you their money, make it easy for them.
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